Marketing & Web Coordinator

I focus on the unglamorous parts of marketing —
systems that keep growth stable.

Systems | Migrations | Infrastructure

Based in Vancouver. Working across marketing and web systems.

View ExperienceStart a Conversation

5+

Years Experience

30+

Projects Delivered

12

Brands Supported

Work That Had to Function

Experience

01CoolWallet (FinTech)2020-2025

Global Shopify Migration & Infrastructure

Led a full-scale migration from WordPress to Shopify, implementing global payments, DHL logistics, and multi-language support while maintaining 100% site availability.

Shopify MigrationWordPressWeb OpsGlobal QA

100%

Independently Led

Multi

Region Support

Zero

Migration Downtime

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02CoolWallet (Marketing)2020-2025

Retention Marketing & Affiliate Growth

Rebuilt the affiliate ecosystem and email marketing setup to improve consistency and long-term retention. Designed and ran lifecycle email campaigns — from seasonal promotions to year-end recaps — with a focus on engagement and repeat revenue.

Affiliate MarketingEmail AutomationMailchimpGrowth

+190%

Member Growth

$50K+

Direct Revenue

Multi-Segment

Newsletter

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03E-Link (Web Agency)2017-2019

Bespoke Web Design

Built custom-coded websites for small to mid-sized businesses, covering visual UI design, responsive front-end development, and clean handoff for backend integration.

Web DesignFront-end DevelopmentHandoff WorkflowRWD

Visual

UI/UX Design

Clean

Static Coding

Team

Handoff Ready

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Toolkit

Capabilities

Web Platforms & Front-End

  • WordPress & Shopify (Liquid)
  • CMS customization & content structure
  • HTML / CSS (layout fixes, custom components)
  • Responsive front-end implementation

Analytics & Performance

  • Google Analytics 4 (behavior & funnel analysis)
  • Google Tag Manager (event & conversion tracking)
  • Affiliate program tracking
  • Performance monitoring & reporting

Site Infrastructure

  • Site migrations (platform, structure, URLs)
  • Information architecture & URL mapping
  • Technical SEO audits (migration-focused)
  • Translation for multi-language sites

Marketing Operations

  • Email systems (Mailchimp) & lifecycle campaigns
  • Audience segmentation & A/B testing (email)
  • Campaign coordination & UTM attribution
  • Cross-platform tool integration
  • Asset organization & handoff

Design Support

  • Figma (UI layouts & components)
  • Adobe Illustrator / Photoshop

Contact

Let's build something that holds up in the real world.

Whether you're looking for a MarTech specialist in Vancouver or need someone to optimize your Shopify ecosystem — my door is always open.

Email

myintest2022@gmail.com

LinkedIn

miachiu-design

GitHub

@myintc2016